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Texas Style Luxury
Exclusive Luxury Brands
When our Baccarat rep called to make an appointment, little did I know I would meet and begin a fast friendship with Jim Shreve, President and CEO of Baccarat North America.
We’re all so busy, and like anyone else, I didn’t think much about confirming the request to meet. But rather than another hot and humid July day, I met a man whose passion for Baccarat crystal - and his creative ideas for our business partnership - was dazzling.
Jim was recruited by Baccarat from the Diesel jean company. (He is shown in the photo I included.) He is now dedicated to a classic luxury French crystal line, and diligently working to make it fresh and new to all of us. I was thrilled to hear his vision of a young person buying and wearing a luxury Swiss timepiece, then drinking their morning juice from a Baccarat tumbler. Yes, yes, yes.
This scenario really resonated with me and inspired me to share it with you. My new commitment to myself: use the good stuff every day! I hope you will too.
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