Store Locator (817) 336-4051
Texas Style Luxury
Exclusive Luxury Brands
Oyster, 40 mm, Everose gold and diamonds
Oyster, 40 mm, Everose gold and diamonds
Set with diamonds
Waterproof to 100 metres / 330 feet
Perpetual, mechanical, self-winding
3255, Manufacture Rolex
Approximately 70 hours
President, semi-circular three-piece links
Eisenkiesel set with diamonds
Superlative Chronometer (COSC + Rolex certification after casing)
The dial is the distinctive face of a Rolex watch, the feature most responsible for its identity and readability. Characterised by hour markers fashioned from gold to prevent tarnishing, every Rolex dial is designed and manufactured in-house, largely by hand to ensure perfection.
Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweler, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.
To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 ct pink gold alloy cast in its own foundry: Everose gold. Introduced in 2005, 18 ct Everose is used on all Rolex Oyster models in pink gold.
All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards
naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.
Therefore, the availability of certain models may be limited. New Rolex watches
are exclusively sold by Official Rolex Jewelers, who receive regular deliveries
and independently manage the allocation and sales of watches to customers.
Haltom's Jewelers is proud to be part of the worldwide network of
Official Rolex Jewelers and can provide information on the availability of Rolex watches.
Synonymous with excellence and reliability, Rolex watches are designed for everyday wear, and depending on the model, perfectly suited for a wide range of sports and other activities. Built to last, these timepieces are characterized by their distinctive and timeless aesthetics. The Oyster Perpetual Day-Date 40 is the ultimate watch of prestige. Learn more about this model and how to set the time, date and day by watching the video.
The Day-Date has always epitomized prestige and innovation. Exclusively made from precious met-als, it was the first calendar wristwatch to indi-cate, in addition to the date, the day of the week spelt out in full in a window on the dial. Rolex is releasing the Oyster Perpetual Day-Date 40 in 950 platinum - easily recognizable thanks to its ice-blue dial - with a fluted bezel for the first time. A cornerstone of Rolex's aesthetic heritage, this striking component, which is found only on some Classic models in the Oyster Perpetual collection and until now has only been made in 18 ct gold, now exists in the most prestigious metal available.
Please specify your preferred mode of contact and we will respond as quickly as possible.
This site is protected by reCAPTCHA and the Google
Terms of Service apply.
Thank you. Your message has been sent!
Oyster, 36 mm, Oystersteel, Everose gold and diamonds
Oyster, 40 mm, Everose gold
Oyster, 28 mm, Everose gold and diamonds
Oyster, 36 mm, white gold and diamonds
Oyster, 36 mm, Everose gold and diamonds
Oyster, 31 mm, Everose gold and diamonds
Oyster, 41 mm, Oystersteel and Everose gold
We use these cookies to collect information about a user's visit on the website, the content a user viewed, the links a user followed and information about a user's browser, device, and IP address.
Google Tag Manager
Rolex (Adobe Analytics and Content Square)
Purposes (consent). Legitimate Interest Purpose(s).
We use these cookies, often served by third parties, to send advertising information by means of creating user profiles to track a user's movement across our website.